Today Planeta.com, the Local Travel Movement and the WHL Group are teaming up to review how satisfied you are with the way local tourism is marketed. This survey endeavors to understand how localities are promoted by asking the locals. From survey responses we will compile a list of good practices and suggestions for improving tourism promotion.
You help this effort by 1) answering the survey <http://tinyurl.com/marketinglocal> and 2) talking it up on the social web — particularly Facebook and Twitter. Please click the buttons below to share the news. And if you blog about, you’re welcome to use this graphic.
We are looking forward to a breadth and depth of responses to show us how marketing campaigns capture what’s local — the longtail appeal of a breadth and depth of what’s on offer, the things to do, the points of interest, the people who matter — or miss the mark in ways that locals can best point out.
What interests us is the marketing in the locale and of the locale — do locals feel engaged? Are they satisfied with the materials and information presented at the tourism kiosk? If they had a way of seeing, would they be pleased with how the city is presented at trade shows? Does the promotion reflect the a variety of narratives? This is not a rhetorical question. We ask you for your take on your city: