Have your say on tourism and protected areas

This week I am inviting colleagues to comment on the Tourism and Protected Areas Specialist Group, known simply as TAPAS. This year I accepted the invite from Anna Spencely to serve on the TAPAS executive committee and assist with communication. There are great members all of whom are on different stages of the learning curve when it comes to digital media. Of course, my specialty also runs to lo-fi (books, postcards, posters) and I’d like to give a think to a communication strategy that integrates heritage and new media. If you are not familiar with TAPAS, check it out! It’s featured on the Planeta Wiki and on Facebook

TAPAS plays a prominent role in upcoming events including the 2012 World Conservation Congress (WCC) and the 2014 World Parks Congress (WPC).  How will these events use the toys from the communication toolbox? Will we see livestreaming and questions received via twitter? Will there be fringe events, photo safaris, carrotmobs or other innovative activities? How will the organizers inspire us?

Comments are most welcome on my blog and I’ll be updating the wiki with specific strategies in communication.


What was the latest world park that you visited and how would you rank its communication savvy?
Focusing on tourism and protected areas — can you think of any inspiring examples of good practice?

Buzzword Bingo: Inspire

This entry was posted in 2011, Announcements, conservation, inspire, tourism, Web 2.0 in Action and tagged , , , , , , , , . Bookmark the permalink.

4 Responses to Have your say on tourism and protected areas

  1. Steve McCool says:

    Hi Ron, good start.

    In terms of outstanding example of best practice, I would recommend people consider nature reserves in Jordan under the management of the Royal Society for Conservation of Nature (RSCN). RSCN conserves the natural and cultural heritage in these reserves by not only protecting it, but also integrating economic opportunity with the conservation mission. I just returned from Jordan, where I was doing some work with RSCN. Their employees are 100% from local villages–its policy. They protect cultural heritage by practicing it, employing locals to produce various crafts, foods, soaps and other things. And it is working to enhance the qualifications of its reserve employees through building a curriculum on protected area management. Pretty progressive thinking in my mind.

    • Jim Barborak says:

      Ron: I regularly take visiting protected area managers from around the world on study tours to PAs in the US and throughout Latin America. To connect with a wired younger generation, USNPS now routinely has wireless internet capability in and outside of their visitor centers and online content is available to complement more traditional interpretive approaches for individuals who may not be interested in buying a guidebook but who are keen on having apps and information and maps on the places they are visiting online.

  2. Dear Ron and All ,

    We were pleased to announce last week a new UNEP/GRID-Arendal Linking Tourism and Conservation survey. This survey is aimed at collecting information on existing global Sustainable Tourism initiatives that support protected areas.

    With this survey we hope to identify, learn from and replicate positive examples where tourism supports the creation, management, and development of protected areas. This is a global UNEP/GRID-Arendal project that supports the UN Convention on Biological Diversity (CBD; http://www.cbd.int).

    The main goals of the survey are to:
    • Capture global cases of Linking Tourism and Conservation
    • Identify communication tools that efficiently convey how tourism supports protected areas
    • Highlight functioning models and produce incentives for replication

    This initiative supports the overarching aim of protecting global biodiversity and enabling future generations to experience healthy ecosystems and the beauty of nature.

    Your participation in completing this survey will contribute to these efforts and is greatly appreciated. Please forward this information to relevant contacts. Follow the weblink to the Linking Tourism and Conservation Survey: http://www.grida.no/tourism/survey.aspx

    The Linking Tourism and Conservation initiative is a recognized project of the Global Partnership for Sustainable Tourism (GPST).

    The survey was developed by UNEP/GRID-Arendal as part of a partnership with the European Commission project entitled FAST-LAIN – Further Action on Sustainable Tourism.

    Best Regards,
    Christina T. Cavaliere
    Sustainable Tourism Project Manager
    Capacity Building and Assessment
    Email: Christina.cavaliere@grida.no
    Skype ID: Christina-ecotourism

  3. ronmader says:

    Reblogged this on Ron Mader and commented:

    First posted in November … I’ve made a few updates to the communication strategy and I value your input!

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